I carry out research and analysis in many areas of business and translate the results of the research into content for use in business decisions and in marketing. I also edit content.
Here are some examples of areas I focus on:
- Marketing and sales effectiveness analysis
- Analysing return on investment for change programmes and policy change
- Using the results of analysis to achieve improved performance and smarter decision-making
- Competitive analysis
- Market, business and policy research
- Customer and industry research